From debt to a million dollars; how Giulia Guerrieri went from wall street to influencer to million dollar CEO in four years
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Today's guest:
Giulia Guerrieri is a million-dollar ceo and founder of an online education company. She started as an influencer and quickly realized that working with brands was not going to fulfill her greater purpose. She set out to build her business and monetize as a content creator.
In 2023, she accumulated over $1M as a content creator who monetized through selling online courses. Now, she helps other content creators monetize outside of brand deals by creating online businesses.
Giulia shares her founding story, starting by reselling clothes on Poshmark to become debt-free. She shares insights into her team and offer structure, community building, and the infusion of kindness and creativity in her business.
Takeaways:
Overcoming debt and finding creative ways to make money can be a pivotal starting point for building a successful business.
Consistency is key to building an organic presence on platforms like Instagram.
Scaling a business and breaking through to the next level requires trying new things and maintaining motivation.
Building a strong team and fostering a supportive community are essential for growth and success.
Living an out-of-office lifestyle requires prioritizing alignment, planning, and creating a strong foundation for remote work.
In this episode:
00:00 Founding Story and Overcoming Debt
03:09 Transitioning from Survival Mode to Creating
04:09 Building an Instagram Following
08:46 Helping Others with Instagram Reach
10:05 The Importance of Consistency
13:25 Team Structure and Community Building
16:14 Creating a Clear Offer Structure
19:20 Tips for Living an Out-of-Office Lifestyle
22:31 Smart Ideas and Tech Stack
25:06 Overcoming Misconceptions as a Female Founder
26:49 Recognizing the Importance of Keep Going
Links:
Follow Giulia on IG at @iamgiuliaguerrieri
book a call with her team
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This show is produced, mixed, recorded + additional music by Ben Alleman